Internationalization

What a temporary export manager actually does from Miami

A temporary export manager is not a sales agent and not a consultant. It is a senior operator inside your company, in the market, for a defined period, with infrastructure behind them.

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A role, not a referral

The temporary export manager model was born in Europe to give mid-sized manufacturers an experienced export executive without hiring one permanently. The idea travels well to the Americas, with one condition: the manager has to sit where the customers are.

From Miami, the work has a rhythm.

Weeks one to four: the map

Which retailers, distributors and key accounts matter for this category, in which order, and who decides. Pricing that works after freight, duty and margin. The first list of meetings.

Months two to six: presence

Meetings, samples, follow-ups, trade shows, second meetings. Negotiating terms that survive contact with reality: minimums, exclusivity, territories, payment. Coordinating the first shipments through customs and into the warehouse.

Month six onward: continuity

The part most companies skip. Returning to accounts, training partners, solving the small problems that decide whether a second order happens. This is where a market stops being an experiment.

Why infrastructure matters

A temporary export manager who can only make introductions is an expensive business card. One who can put stock in a bonded warehouse, ship a first order door to door, and plug the brand into a digital acquisition engine changes the economics of the project. That is the version we run.

The handover

Everything the manager builds is documented and belongs to the company: accounts, contacts, terms, the CRM. When the market justifies its own structure, the structure is already there.

By

Dario Picardi · Founder / President, BIZ & STYLE

Born in Italy, Dario Picardi has spent more than fifteen years in beauty, consumer goods, real estate and international business, building and scaling premium brands and entering the U.S. and Latin American markets. He founded BIZ & STYLE in Miami in 2017.

Questions

How is a TEM different from an agent?

An agent is paid on what they sell and represents several brands. A temporary export manager works inside your company, on your objectives, and hands over a structure you keep.

Next step

Assess your market entry.

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